Types of Team Based Incentive Plans
by Lisa McQuerrey, Demand Media
Incentives inspire creativity and teamwork.
Team-based incentive plans are
initiatives designed to encourage and reward exceptional levels of professional
achievement. You can use incentives in your small business as motivators for
staffers to work collectively to earn monetary and non-monetary rewards. It is
also a way for small business owners to boost overall productivity and earnings
while simultaneously rewarding employees for a job well done. The objective of
team incentives is to encourage group goal-setting, collaboration and teamwork.
Profit Sharing
Profit sharing is a team-based
incentive plan in which you pay your employees a percentage of your company’s
overall profits. Profit sharing builds a sense of ownership among employees and
encourages greater team performance levels. Staffers know that the better their
performance, the better the business’s financial picture, and the higher their
own potential cash rewards.
Gain Sharing
Similar to a profit-sharing plan, gain
sharing is a team incentive in which you reward employee groups for measurable,
non-financial achievements in pre-established areas. For example, teams may
enjoy a bonus if customer satisfaction levels rise a certain percentage above
figures from the previous year. The focus of this type of incentive is for
employees to recognize the role they play in continually moving your small
business forward in key areas.
Goal-Based Incentives
Goal-based team incentives reward
employees for reaching specific goals. For example, topping a certain dollar
amount in sales, landing a specific number of contracts or hitting a membership
recruitment figure. The approach encourages teamwork and gives employees a firm
target to aim for. This incentive plan is good for small businesses because it
promotes team work and collective effort, and you only issue the reward if the
goal is met.
Merit-Based Incentive
A more subjective approach to incentive
programs is the merit-based incentive approach. Following this model, you
reward employee teams for effort, regardless of outcome. For example, if your
marketing employees stay late every night to finish a major advertising
campaign that doesn’t perform as anticipated, their dedication and effort are
still recognized. Because of the discretionary element of this type of
incentive, it can be a challenge for employees to know what they aiming for or
how they will know when their efforts or actions are viewed as “good enough” to
merit reward.
Financial vs. Non-Financial Incentive
It’s up to you, as the business owner,
to decide what type of incentive you want to offer employee teams. If cash
rewards are too much for your small business budget, other incentives to extend
include paid time off, free company services or merchandise, or preferred
parking or office space. Ask employees what they consider to be a viable and
worthwhile reward and consider if it fits your budget.
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